Social Media Management For Beginners

If you’re new to social media, the vast number of sites and seemingly constant updates can be overwhelming. Yet, social media can open up a whole new way of staying in contact with others and making your voice heard to a much wider audience. This beginner’s guide will help jumpstart your entry into social media management without drowning.

Choose Sites Selectively
There is no lack of social media sites to choose from. In fact, the problem may be narrowing down your choices. If you’re unsure where to best focus your efforts, start with the following main sites.

Facebook
Signing up for Facebook takes around five minutes. After creating your login and password information, you’ll upload a photo and enter some basic information about yourself, such as where you live. After that, spend time filling out your profile with people or companies that you like. It’s a good idea to browse through the other Facebook profiles and like the ones that interest you so that you will receive updates from them. You ‘ll have to submit a friend request to most individuals, so dive in there and start building your community. There are over 900 million people on Facebook to choose from.

Twitter
Twitter is another great social media site. It allows you to post quick updates on what you’re doing, stories that you like or links to photos that intrigue you. You’re limited to 140 characters, so it’s not as detailed as facebook posts. Creating an account here is even easier, as the profile section is much shorter. Instead of linking people and places, you follow them in Twitter. One quick and easy way to make Facebook and Twitter work together, is to enable the Facebook option to repost on Twitter. That way every Facebook post automatically gets posted to Twitter.  Some website builders have plugins to connect your Facebook and Twitter accounts to your blog for even easier automatic posting.

LinkedIn
LinkedIn is like a social network for professionals, allowing you to enter your work history, resume and join focused informational groups. You search for other people that you know and you mutually connect with them. Like Facebook, you can see the other people’s connections and request introductions. LinkedIn is a great way to get job recommendations, skill recommendations, or just keep in touch with coworkers from long ago.

Post Frequency
Social media newbies often post like mad, detailing every single thing that happens in their life. The problem with this approach is that it’s exhausting, and people don’t care about everything you do. It’s best to reduce it to between one and three posts per day. This is manageable and ensures that the content you post will be of high quality. The real key to all of these social media sites is interaction. You don’t have to post every hour. Instead, you can like other people or comment on one of their posts. Spend time retweeting things that other have sent out. Using this reciprocal method of social management helps build trust and your circle of friends will soon blossom.